“August is an issue that needs special thought and planning” writes Stitchcraft‘s “editress”, Patience Horne, in the introduction to the August issue, pointing out that it is “rather an “in-between” month for needleworkers” — often too hot to want to wear or make heavy sweaters and too late in the year for fine-knits. At the same time, reminding people that “Autumn is around the corner” can be “a little depressing” to people enjoying their late-summer holiday.
I get this! It’s one of the … hazards? “joys”? features? of living in a temperate/oceanic climate zone like the UK: August, and in fact the entire summer, can be so hot that you can’t even imagine holding wool in your hands or performing any excess movement (thus the small, easy embroidery projects in cotton thread on linen), or 10 degrees Celsius with unending rain (just ask Edinburgh, or the Bretagne), or anywhere in between.
Stitchcraft‘s answer is to offer casual, “all-year-round” knit styles that could work either on a (cold, wet…) holiday or back home in the autumn and lots of little needlepoint and embroidery projects that fit in a suitcase and can be done easily in the heat. The adult garments are thick and warm and serve as outerwear on a summer evening or Atlantic boat trip: the cardigan on the cover, “chunky” pullovers for women (one knitted, one crocheted), and a man’s pullover in “that typical man-appeal style which will make it a winner.” All are made in double knitting-weight or bulky Big Ben wool and both the knitted pullover and cover cardigan feature slip-stitch patterns which make the finished garment that much thicker and warmer. Golden or orange tones and white continue to be popular colours.
There are sleeker, finer-knit short-sleeve tops for girls in their “early teens” (the models seem to be young, slender adults, but OK) with high necklines and an interesting mitred collar on one. Smaller girls (or boys, I guess? this garment doesn’t seem to be heavily socially gendered, but the instructions only have options for buttons on the “girl’s side”) get a fine-knit cardigan with a border of “Scotties chatting to a friendly Cockerel.” Babies get the newest addition to their “Stitchcraft Layette” with a matinee coat and bootees in bramble-stitch to match last month’s dress.
The real fun is in the homewares, where there is a huge selection of projects and needlecrafts to choose from: embroidered ivy borders for tablecloths, traycloths or cushions, a tapestry footstool or “needle etching” picture of a “typical Cornish quayside”, a crocheted rug, blue rose sprigs to embroider on a cushion or a fringed lampshade, a weird crocheted and embroidered tea cosy in Turabast (which I can’t imagine would have good insulating properties), or “Fluff”, a somewhat psychotic-looking, yet endearing knitted kitten. Also, I thought the Zodiac year theme had to be finished by now but no, it’s Leo the lion’s month.
My favourite, though, is this sewing project: a head cushion that lets you recline charmingly in bed with your hair and makeup perfectly done, your satin nightie on, a book on your lap and your telephone on your ear. It’s glamorous leisure and lifestyle advertising personified, and though they say it’s an “idea for your bazaar”, I would bet the Stitchcraft readers who made this in 1961 did not make it to sell.
Apropos lifestyle advertising, the early 1960s Stitchcrafts show a rise in full-page ads for Patons and Baldwins wools. That’s obviously not surprising considering the magazine was published for the Patons wool company, but the full-page ads that “tell a story” are a new trend: the late 1950s and 1960s issues up to now had little celebrity testimonials. This one caters to grandmothers and the message is clear: Knitting is not only a rewarding pastime on its own, but earns you the love and affection of the grandchildren for whom you knit. (But only if the kid likes it, and that’s only guaranteed if you use P&B wools, of course.) The 1950s and 1960s saw a huge shift in advertising methods towards a psychologically-based system, which is a huge topic that I won’t start with here, but suffice to say there will be more of these ads, and that they are representative of changing advertising styles.
That’s it for today! I have lots of unfinished projects lying around, so my August project will be something small, definitely not the Turabast tea cosy, but very probably the blue rose sprigs on a little bag, or tablet cosy, or something.
I love this cover. The yellow stripes on the hats, the yellow trim on the sweaters and the yellow sans-serif lettering all harmonise perfectly with the off-white garments in the center focus. Even the models’ hair colour looks like it was chosen to match the wooden wall. And we can see that typical 1960s hairdo coming into fashion, with more volume on the top and curled ends.
elephant! The dress is totally cute and definitely on my project list for this month, for my friend’s kid who just turned three. Those are seahorses, in case that wasn’t clear (the ones on the front panel of the dress and matching sunsuit look weird to me — I think I’ll fill in the bodies to make the shape more clear.) The sunsuit and dress are made in wool-nylon blend
(Speaking of tiny children in goofy poses, am I the only one who finds this advertisement for next month’s Stitchcraft strangely funny? What is it about this baby that comes off looking so weird? Too much hair? The quasi-adult-looking face? The indescribable expression?)
And then there’s this incredible birds-in-a-tree number, to be worked either in wool on linen for a firescreen or in felt appliqué with wool embroidery on linen for a picture. I’m normally not so crazy about 1950s and 1960s neo-Jacobean designs, but I love this one and definitely want to make the felt appliqué version as a cushion (with a more greeny green for the tree and not quite so much brown-orange-yellow in the appliqué work.) I imagine it might be tough without a transfer, but they gave us two very clear photographs including one in full colour, so what could go wrong?
Last but not least, there’s a lovely, elegant two-piece suit in nubbly Rimple double knitting wool, featured in the most magnificent photo I have ever seen in any magazine, ever. If I remember correctly, I saw it in one of those Internet lists of “best/worst/weirdest knitting pattern photos” long before I started collecting vintage patterns. It’s definitely at the top of my list and if you haven’t seen it yet, you saw it here first!
My project from the May 1961 issue of Stitchcraft was a charming tapestry handbag with a Victorian-inspired flower ribbon design. The magazine gives directions for either the handbag or a piano-stool top. As much as I would love to have a handbag that matched my piano stool, I’m just making the bag for now.
counted cross-stitch done on tapestry net canvas with tapestry wool. The hardest part was getting all the components together! The original pattern calls for Beehive Tapestry Canvas No. 27 and Beehive Tapestry Wool, which as far as I can see do not exist anymore — and if they did, they could very well be quite different from the same canvas and wools manufactured in 1961. Unlike cross-stitch fabric, there’s no indication of holes per inch, so I had to sort of guess from the photo of the bag (3 purple stripes across and 3 or 4 flowers vertically in the stripes) and the number of stitches in one repeat of the chart and factor in the size that I wanted the bag to be (a little smaller than the 9 inches deep and 11 inches wide given in the pattern) and the size of the modern handles.
I found some net that seemed about right, but tapestry wool is not to be found in a craft, knitting, wool, fabric, or notions store anywhere near me. So I had to order it online… from a mail-order Internet store whose address is in my own city, but does not have an actual brick-and-mortar store. So I couldn’t see the wool before buying and they had to ship it to me, when I could and would have gladly just gone over and picked it up. And seen it beforehand… because it is really thick! About as thick as double knitting wool. It would have been so much easier to match the size of the wool to the size of the net if I could have found both of them in the same place. It’s usable with the net I bought, but I think the bag will be rather stiff.
and buy all of this stuff together. It works for knitting, sewing and embroidery, but I guess tapestry is such an unfashionable hobby that it’s not worth using store space for the materials. I should probably be glad that they’re still manufactured at all.
My Stitchcraft project this month was a simple embroidered spray of flowers, originally intended as a decoration for a cushion or traycloth. Having enough cushions and not using traycloths, I updated the design for an iPad cover similar to

Are you ready to “Rendez-vous with Spring”? I sure am! This month’s issue has a lovely extra “centerfold” spread in colour, showing off Spring 1961’s latest fashions.


The ads are for the usual knitting machines and sewing fabrics… except for this one, for “Cooper’s moth proofer” spray, presumably made of
I really, really liked the idea of this embroidery project. Sadly, there was no colour photo, but the design is fun and very 1960 and I imagine the colours (Plum and Magenta with Cream and Fawn shades on deep green) to be quite striking. Working with tapestry wool instead of crewel cotton was (or would have been) another first, so all in all, I was eager to try it.

October and November are really the best months for knitting. The weather has gotten cold enough that you really want to wear and make warm, woolly things, and there’s the nice “surprise” of packing the winter clothes out of storage, and so remembering what nice hand-knitted pieces you made in other years. At least, that’s my experience.

