
August is the end of the holiday season at Stitchcraft, featuring transitional styles for the cooler days of September as well as a few more small, easy projects that can be worked on from the deck chair or picnic table. The “Contents” column on the facing page divides the adult garment patterns into the categories “First Autumn Fashions” and “Continental Designs”.
The “Continental Designs” comprise a colour-block pullover for men “from Vienna” in graded shades of green, a simple cap-sleeve, T-shirt-style jumper with a little Norwegian motif, and an “Italian design for late Summer” with bands of red and black intarsia in a diamond pattern. I wish they had used these for the colour photos instead of the bland white pullover on the inside front cover!
Loose-fitting, casual shapes and light, sunny colours dominate, exemplified by the apple-green cardigan, collared shirt-sweater and boatneck twin-set on the front and inside covers. Notice how much less fitted the August 1962 twin set is than, for example, this one from August 1960, not to mention earlier twin-sets from the 1940s and 1950s. The concept lives on, but the line has changed completely. Everything is hipbone-length with no or hardly any shaping.
Babies get a standard, but very pretty, lacy matinee coat and bootees, the “smart teenager” has a machine-knit pullover, and her little sister gets a “gay Rimple design” in the still-popular knitted terry-cloth look, so the whole family is taken care of.
Homewares are always big in the summer months, when many readers understandably didn’t want to hold bulky warm wool in their hands in hot weather. The bedside rug is obviously an at-home project, but the smaller projects could easily be taken along on a holiday. This month’s flower in the gladiolus, but there’s also an orchid spray and some forget-me-nots, along with two sewing patterns to embroider them on: a round baby shawl or this wonderful little girl’s dress. For once, you don’t even have to send away for the patterns, as they are geometrically quite simple — the shawl is just a circle, drawn directly onto the fabric with a pencil held on a length of string, and the dress is made up of rectangles with measurements given. I would love to make the dress! I just don’t think it would get worn, since it would only be for “dress-up” occasions, of which there aren’t going to be any for a while.

The back cover shows an interesting feature which took shape in the early 1960s issues: tapestry projects specifically for church use. In this case, there’s a runner and kneeler in shades of red and blue. If anyone happens to know why or if these colours or this pattern are significant in whatever type of Christian tradition, please feel free to tell me, as I don’t know anything about it. The rug, especially, does not say “church use” to me in any way that I can recognise and I could just as easily see it in a normal hallway.
This issue doesn’t stop! The “Readers’ Pages” offer two more very simple projects: a reprint of a young man’s waistcoat from 1957 and a stash-busting baby blanket from double crochet hexagons. And just when you think you’ve come to the end of the issue, here’s this incredible Alice in Wonderland-themed wall hanging in felt appliqué and embroidery:

I’ll close with this full-page ad for Patons & Baldwins wools, showing a newly married couple decorating their home. The happy bride is instructed to
Look after him well. Find out what he likes, and why. See that his clothes are well kept and well pressed. Learn to cook his kind of food. Learn to knit his kind of sweater…

While I’m certainly not surprised that a 1962 advertisement would speak to women like that, I do find it interesting to compare the early and mid-1960s ads — which take on this type of “you exist to please your man” language more and more throughout the years — with those from the 1950s issues, with their much more independent picture of womanhood. Many of the knitting patterns in the earlier issues are explicitly designed “for the office” and most of the advertisements portray women living active, interesting lives in their comfortable shoes and unbreakable skirt zippers. In the wonderful tampon ads (that sadly disappear around the late 1950s), they don’t even let “problem days” stop them from doing anything! In contrast, the full-page P&B ads starting up around this time always feature a man or child with the woman in question and the text is inevitably some variation on “you must do this to please your man.” I had always thought of the 1950s as being a much more repressive time for women that the 1960s, when roles began to change, but judging from Stitchcraft (which, to be fair, is quite conservative both fashion- and otherwise), the earlier part of the decade is more of a backlash than a progression.
I don’t know what project to make from this issue and I still have so many WIPs, both for this blog and otherwise. Maybe a nice, easy flower embroidery on a vegetable bag?









































“Easter Greetings” from Stitchcraft, April 1962! According to “editress” Patience Horne, “everyone is getting that “out-of-doors” feeling”. I and my fellow compatriots from 2020 have had a very much in-doors feeling for the last few weeks, as we watch Spring unfold from our quarantine windows.
Springtime also means spring cleaning, and Easter means presents and
Greetings from the Covid-19 lockdown! March 1962’s project sports the headline “Ready for the Easter Parade” in the magazine, but there are definitely not going to be any Easter parades in March 2020. I hope all of you, dear readers, are staying healthy and staying home.
There are three seasons in the Stitchcraft year: autumn, Christmas and “holidays”, which start in March and continue until about September. Of course, most people take their holidays in the summer, but the beauty of knitting (or editing a knitting magazine) is that you can technically be knitting for them any time of the year, if you knit slowly enough. And so, the March 1962 issue of Stitchcraft, (motto: “Knit for Spring”) can already promise us “the fun of holidays to plan for.”

Happy New Year, everyone! It’s 2020 in my real world and 1962 in my blog world. Where will Stitchcraft take us?

It’s that time of year again and December 1961’s issue has a lovely festive cover photo featuring matching father-son jumpers and a freshly-cut-down Christmas tree with holly branches. The jumpers are meant to be made in flat pieces with only the yoke worked in the round, but everything about them other than that is in the traditional Norwegian style, with a small snowflake pattern on the body and sleeves and a round yoke with tree and star patterns. I like that the jumpers’ pattern theme and colour choice are not so very specifically Christmas-y that they couldn’t be worn at any other time, or by people in our more diverse and modern times who don’t celebrate or don’t care much for Christmas and would just like a nice warm jumper with a wintery flair.
Children of all ages can look forward to practical, yet stylish winter garments — a knitted outdoor play-suit for toddlers in warm, bulky Big Ben, a smart fine-knit twin-set for girls of varying ages (sizes from 26-30 inch chest) and a wonderful knitted dress in a two-colour slip-stitch pattern that fits right into the tweed trend. The photo caption claims that Alison (the young model) is “warm as toast” but of course, her legs are going to be cold! She still seems pretty happy, though.

October 1961 gives us “Colour for autumn” with “special fashion features” and a great center spread with colour photos. “I always think October is a nice friendly month,” writes “editress” Patience Horne on the facing page, and I have to agree.
stitches play a prominent role in this month’s issue, starting with the partner-look pullover and cardigan on the front cover. Both are made in the same drop-stitch rib pattern — basically 2×2 ribbing, but you drop a stitch down 3 rows every 4th row and pick it up again in the next row to make a long vertical rib. Children get twisted-rib raglan pullovers to keep their upper bodies nice and warm while their legs freeze in tiny shorts and mini-skirts, typical for the era.


“Knitting with an Autumn Theme” is the motto of this month’s Stitchcraft from September, 1961. Knowing that September is the month where many knitters take up their needles again after not wanting to handle wool in the hot summer, I would have expected a “bumper issue” with extra ideas, new fashions from Paris, more colour photographs and so on. Not the case! It has more or less the same mix of “chunky”, bulky garments and easy homewares that we saw in the summer issues.
probably will never be my style). The kid’s coat looks cosy and fun to wear, and the “gay sweaters for him and her” in a Norwegian-style pattern are warm, practical and unisex. I imagine the boatneck collar on an unshaped front must scratch horribly across the neck, though.

June 1961 was the issue with too many great projects in it and not enough time to make them all. My “official” project was 
I decided to make it in cotton instead of Nylox (Patons wool-nylon mix from the 1960s) or a modern equivalent. It is always, always a problem to find non-mercerised cotton that is fine enough to give 7 stitches to the inch. Thick, mercerised dishcloth cotton is always available, mercerised crochet cotton is always available, but what passes as 4-ply or fingering weight non-mercerised cotton is just too thick. I decided on Natura “Just Cotton” which is non-mercerised, soft, pretty and supposedly free of harmful substances (Oeko-Tex certification). The label says it gets 27 stitches in 4 inches but that is illusory. The yarn is 8-ply! I don’t know why they don’t use 4 strands, thus making it a true 4-ply fine cotton for soft, light garments. I got 6 1/2 stitches to the inch with some effort, but the resulting fabric is a bit stiffer than I would have liked.
“August is an issue that needs special thought and planning” writes Stitchcraft‘s “editress”, Patience Horne, in the introduction to the August issue, pointing out that it is “rather an “in-between” month for needleworkers” — often too hot to want to wear or make heavy sweaters and too late in the year for fine-knits. At the same time, reminding people that “Autumn is around the corner” can be “a little depressing” to people enjoying their late-summer holiday.
My favourite, though, is this sewing project: a head cushion that lets you recline charmingly in bed with your hair and makeup perfectly done, your satin nightie on, a book on your lap and your telephone on your ear. It’s glamorous leisure and lifestyle advertising personified, and though they say it’s an “idea for your bazaar”, I would bet the Stitchcraft readers who made this in 1961 did not make it to sell.
Apropos lifestyle advertising, the early 1960s Stitchcrafts show a rise in full-page ads for Patons and Baldwins wools. That’s obviously not surprising considering the magazine was published for the Patons wool company, but the full-page ads that “tell a story” are a new trend: the late 1950s and 1960s issues up to now had little celebrity testimonials. This one caters to grandmothers and the message is clear: Knitting is not only a rewarding pastime on its own, but earns you the love and affection of the grandchildren for whom you knit. (But only if the kid likes it, and that’s only guaranteed if you use P&B wools, of course.) The 1950s and 1960s saw a huge shift in advertising methods towards a psychologically-based system, which is a huge topic that I won’t start with here, but suffice to say there will be more of these ads, and that they are representative of changing advertising styles.
The motto of the July 1961 issue is “Sew through the Summer” and indeed, there are a lot more sewing projects than one would normally find in Stitchcraft, summer being a time when many people do not want to hold wool in their hands or think about colder weather to come. There’s more emphasis on homewares and small, fun projects to make and use on holiday. The farm photos were taken in Hertfordshire and the boating photos in “the heart of London’s Little Venice”. Doesn’t that sound like fun? Let’s dive in!
a really pretty basketweave blouse with that V-neck-plus-collar design that we saw so much of in 1960 and the last years of the 1950s, not to mention just last month on the cover of the
I love this cover. The yellow stripes on the hats, the yellow trim on the sweaters and the yellow sans-serif lettering all harmonise perfectly with the off-white garments in the center focus. Even the models’ hair colour looks like it was chosen to match the wooden wall. And we can see that typical 1960s hairdo coming into fashion, with more volume on the top and curled ends.
(Speaking of tiny children in goofy poses, am I the only one who finds this advertisement for next month’s Stitchcraft strangely funny? What is it about this baby that comes off looking so weird? Too much hair? The quasi-adult-looking face? The indescribable expression?)
And then there’s this incredible birds-in-a-tree number, to be worked either in wool on linen for a firescreen or in felt appliqué with wool embroidery on linen for a picture. I’m normally not so crazy about 1950s and 1960s neo-Jacobean designs, but I love this one and definitely want to make the felt appliqué version as a cushion (with a more greeny green for the tree and not quite so much brown-orange-yellow in the appliqué work.) I imagine it might be tough without a transfer, but they gave us two very clear photographs including one in full colour, so what could go wrong?
Last but not least, there’s a lovely, elegant two-piece suit in nubbly Rimple double knitting wool, featured in the most magnificent photo I have ever seen in any magazine, ever. If I remember correctly, I saw it in one of those Internet lists of “best/worst/weirdest knitting pattern photos” long before I started collecting vintage patterns. It’s definitely at the top of my list and if you haven’t seen it yet, you saw it here first!
I do have a project from the May 1961 issue and will post about it soon, but it won’t be done by the end of May. In the meantime, I made a very cute coat for a friend’s child from the January 1976 issue of Stitchcraft, using the leftover yarn from the
As usual, you’re supposed to make everything in separate pieces, and for once, I almost did! That is to say, I made the back, fronts and sleeves up to the raglan underarm join in pieces, then made the raglan yoke all in one piece working back and forth. Sewn raglans always look so messy (when I make them…), so it was worth it for that, and making the rest in pieces gave the sides some stabilising seams and didn’t take any longer than making the body in one piece working back and forth would have done.
I noticed that it wasn’t quite going to work out with the total amount of yarn in the proper colour scheme, so I played with the amounts of red and blue and ended up just perfectly using up the rest of the red with a few metres left over should the coat ever need repairing. Of course, that meant I couldn’t make the hat. The project was fast and fun, though, so who knows, maybe I’ll make another one when January 1967… wait, when will that be again… January 2025 ?!? comes around. If we’re all still here! Hang in there and stick around.
Time for the Summer Forecast! “Editress” Patience Horne writes that it is “a lovely sunny day in March” as they go to press for the May issue. It’s freezing cold and pouring rain where I am on May 2nd, so my summer forecast feelings have been literally dampened.
